Apple CEO Tim Cook has never commented on future, unannounced Apple products, however, that doesn’t prevent investors and experts from attempting ever quarter. During Apple’s Q1 2020 profit call today, Cook was again approached about Apple’s arrangements for 5G.
Morgan Stanley analyst Katy Huberty attempted to recognize the obvious. “At some point in the future, Apple will launch a 5G iPhone,” she said. The actual inquiry focused on how enormous a demand driver Cook thinks 5G is, and what will be the “killer app” from a customer point of view.
Cook clarified that everybody is still in the “early innings” of 5G deployment and he’s “excited” about Apple’s pipeline. However, past that, he didn’t have a lot to say.
“We don’t comment on future products, so I try to sidestep a bit. Concerning 5G, I think we’re in the early innings of deployment on a global basis. We obviously couldn’t be prouder of our line-up and are very excited about our pipeline as well and wouldn’t trade our position for anybody.”
Krish Shankar of Callan and Company at that point explicitly got some information about the “general view” that when 5G phones turn out, “they are going to be more expensive due to higher component costs,” and how that plays into Apple’s procedure across various marks. Once more, Cook wasn’t having any of it.
“Again, I want to stay away from commenting about future products. But generally, I think what’s important when you think about 5G is to look around the world at the different deployment schedules. And some of those look very different, perhaps, than what you might be seeing here. In terms of the price, I wouldn’t want to comment on the price of handsets that aren’t announced.”
The iPhone 12 lineup is broadly expected to feature support for the 5G network utilizing modems provided by Qualcomm. Other than his “pipeline” comment, be that as it may, Cook offered no sign of what’s in store.
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